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[Preptober pt.2] Mindmapping v. Outlining v. Pansting

***Before I get to the juicy stuff, let’s get some housecleaning done. Be sure you read all the way to the bottom for some ways you can access to exclusive content not available to the public. If this is your first time joining us, we here at FyreSyde are a husband and wife duo who made the decision we wanted to offer a community to help our creative entrepreneurs, readers, bloggers and authors alike. Blaise’s book, Blessing of Luna can be found on Amazon in audiobook, paperback and eBook with the second book in the series, Bane of Tenebris, due to be released in July of 2019. If you would like to sign up for the launch team and receive a free digital copy of the book, please take the time to fill out this form.*** 


 

We are back again! This time, we’re facing some serious opponents in the cage: Mindmapping versus Outlining versus pantsing. FIGHT!

To begin to find out how we want to cheer for these titans in the ring, we need to understand what each of them are:

mind-mapping-graphic-100679740-large

Mindmapping:

The real definition, according to Mindmapping.com, is:

“A graphical way to represent ideas and concepts. It is a visual thinking tool that helps structuring information, helping you to better analyze, comprehend, synthesize, recall and generate new ideas. Just as in every great idea, its power lies in its simplicity.”

Put simply, it’s the messiest form of getting anything you can think of down on paper in some kind of graphic. It can be in the circle web, a tree branch system, etc.

A great tool authors can use is called Freemind. It’s absolutely free and makes the process much easier. 

Once the process is complete you can move onto your second opponent in the cage: Outlining.


Outlining:

Going back to the official definition, according to Dictionary.com, an outline is:

“a general sketch, account, or report, indicating only the main features, as of a book, subject, or project”

What does this mean? Just as it says. You are putting your story in such a way that you dan-wellscan see it’s pacing, plot line, characters, etc.

There are many ways you can do this. However, some of those I use are Dan Well’s 7-point plot structure, The Embryo Method, and of course my favorite, the 3 Act, 9 Block, 27 Chapters method founded by Katytastic. Each of them are powerful and some of the most efficient ways to outline I’ve found! It’s up to you to decide on what’s best for you and your novel!


Pantsing

Pantsing is the most free approach to writing a novel. There’s no dedication to an outline. Often there’s not even a mind-mapping technique involved. It’s the most Stephen King method out there and still one of my most preferred.

However!

quote-but-it-s-writing-damn-it-not-washing-the-car-or-putting-on-eyeliner-if-you-can-take-stephen-king-89-85-72I am what is known as a Plotster. Most of the time, despite my love for the methods above, I don’t really use them I’d rather have a general idea as vague as possible so I can let the characters and story evolve as they will. When I do outline, it’s often Dan Well’s method which gives you the meat and leaves out the details.


But, which is right for me?

This is for you, as the creator, to decide. Some great questions you can ask are:

  1. What do I know about my story?
  2. Do I want to know everything up front or allow some freedom to move around?
  3. Do I even want to mind-map?
  4. Do I need to mind-map?
  5. What would benefit the story most?

download (2)Ultimately, you know your story better than anyone. you know what it needs, how the world feels and what you want to know – which can be as much or as little as you like.

  • Try each of them out! Maybe one feels right.
  • Do your research. There are many and I mean many ways to go about creating your story.

Never give up! There’s a story inside of you, you just may have to really dig deep to find it!

BEFORE YOU GO! PLEASE READ ON!


Thank you so much for joining us this week. We are so excited to share this series with you and hope it helps during these next two months. We invite you to sign up for our newsletter and receive not one but two free eBooks as a thank you! We will never spam you!

As we mentioned above, we’re offering exclusive content only available to those who support us on Patreon. Why Patreon? Because it’ll help us reach our goals of putting out printing compilations, extras and eventually publishing opportunities to authors struggling to either start or are desperately looking to avoid the slush piles of bigger publishing houses. 

We welcome you to join us twice a week on our Twitch channel where you can get to know us on a more personal basis, watch as we work, play video games and chat with our readers live! As of now we’re aiming for 7 – 9PM CST Wednesdays and Sundays! 

If you have the time and want to find some wonderful folks who can help you design the perfect eye-catching book cover, please drop by our friends at Damonza.com. Use the code, FYRESYDE to get 5% off your purchase! We use no one but this team of dedicated professionals for all of our book covers.

Had trouble with Word losing your files? Want a place you can plan, outline, have your character sheets, research, etc? Look no further than Scriviner. Trusted by our authors for almost a year, Scriviner is available wherever you need it to be. Now as an app! Click the links for Mac or Windows.

If you would like to write for us, please get in touch with us at fyresydepublishing@gmail.com! We would love to talk with you!

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[Newsletter] New Projects, Appearances, Oh My!

“Amateurs sit and wait for inspiration, the rest of us just get up and go to work.” _ Stephen King

I wanted to give everyone who reads the blog a bit of an update and offer some places you can go to learn a bit more about what’s going on and what you can look forward to from FyreSyde.


A Shoutout to My Readers! I love you all!!!!

giphy

 

It has blown me away just how many people walked up to shake my hand and struck up a conversation, asked questions and inquired about what it meant to finish a book and get it published. It has been a humbling experience! I love my readers so much!!! All of you!!!

 


Some Places of Interest:

To just offer up a few things that have been going on. For the past two months, I have done multiple interviews, a Radio Show appearance and multiple signings all across the greater Denton/Dallas/Fort Worth area.

If you’d like to meet me in person, I welcome you to check out the appearances page! I update it regularly as best I can with where I’m going to be and when! I would love to meet you!

A few interviews have been posted as well if you would like to read them and offer feedback! These include guest posts on other blogs as well that I would recommend you to follow and read!

If you would like to guest post, get an interview of your own, want a book review or are curious about the services offered here, I highly recommend checking out these pages.

I also welcome you to follow us on Twitter, Facebook, Goodreads and my new authorpage.com page for updates and short stories!


Some Things to Look Forward To:

Okay! So here it is, the section letting you know just what to expect in the next year! Follow us here or any of our social media for information regarding these new opportunities!

  1. Compilation Opportunities: As many of you know, FyreSyde’s main focus is not on our own goals, books, etc. We want to be about you: the readers and the authors. Something Blaise has wanted to do and will be doing her best to put into effect is to open up theme-based compilations to authors of all kinds. For now, they will be in the form of posts either here or on a blogspot. At this time, there is no intention of making a printed version. Only an online magazine. If this changes, there will be an announcement. Please keep in mind, as of now, Blaise is the only one who will run it. She will personally be screening each piece submitted. As this is the case, there will most likely be a maximum number of accepted submissions. More info will be provided the closer it gets. If you want to keep up with this project, follow or subscribe via email!
  2. Editing Services: As of now, all that is offered here on FyreSyde as far as paid services is the 60-minute marketing consultation. In 2019, Blaise plans on opening up editing opportunities as well.
  3. Cover Reveals: FyreSyde will officially open cover reveal opportunities for authors or artists who want to get their covers seen for a very low price.
  4. Fundraisers/ Charity events/ Runs: FyreSyde will begin reaching out to its communities as well. This will come in the form of sponsorships, charity events and fundraisers. The first is the Halloween Charity Event happening in October!

So many fun things coming down the pike! For those who want to know, this Dean-is-in-Music-Ministry-nowDecember will mark FyreSyde’s first birthday!! 


New Projects and Bane of Tenebris

You guys have been so amazing with Luna’s release. It really is heartwarming to learn so many of you have received it so well and offered some truly wonderful feedback.

This being said, I have an announcement to make about a new, secret project I’ve put into the works. It will precede Bane of Tenebris as I have been experiencing some burn-out on the second book. As this is a highly anticipated release, I will be taking the utmost of care to make the book as good as it can be.

The secret project is a psychological thriller I hope to have released by the end of this year. If this isn’t doable for any reason, I will be updating you, the readers.

The second installment of the Wolfgods, Bane of Tenebris has been given a tentative release date for June of 2019. Beta readers are encouraged to contact me via facebook to be invited to the beta reading group.


The Return of Marketing101 and Regular Posting Schedules

For those of you keeping up with me on social media, you probably know I’ve been taking it easy this summer in an attempt to rest my brain. This is all true!

I will be returning August 5, 2018 with regular posting and more Marketing101 posts for you all to enjoy and hopefully glean some information from!

Until then, please check out some of the amazing books posted here to support fellow authors! See you all again soon!!! Keep going and stay productive!!!

“There is no royal, flower-strewn path to success. And if there is, I have not found it. For if I have accomplished anything in life, it is because I have been willing to work hard.” ~ C.J. Walker

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Snail to Sprint: How to Write Your First Draft in 4 Weeks by Michelle Rene

We all want to write as many books as possible in our lives, right?

The problem is, we seem to get ourselves stuck in the lull of every day life. Laziness, sweetlifestyle_10thingsprocrastination, work, kids, etc all seem to play against our desires to write another one of our stories we long to tell.

Well, look no further than this amazing article by Michelle Rene. An award winning author of multiple titles and an advocate of all things creative and a personal friend, Ms. Rene offers some amazing tips on how you can boost your creative production.

Tips Included:

  • Why Write Fast?
  • How do you start?
  • How to manage your time
  • How to handle distraction
  • How to get over waning enthusiasm
  • What to do after you’ve finished!

Give the article a read and offer some feedback on some things that have helped you move from Snail to Sprint.

Source: Snail to Sprint: How to Write Your First Draft in 4 Weeks by Michelle Rene

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How to Navigate Book Marketing 101

I am delighted to share this article I had the privilege to write for The Writer’s Path blog

In this article, I offer some of my own experience in marketing! I hope you enjoy it and feel free to offer some points of your own!!!

Things found in this post are:

  • What Book Marketing Is…
  • What Book Marketing Is Not..
  • Your Target Audience: Who are they?
  • Your Target Audience: Where are they?
  • Is there a secret?

If you have time, feel free to take a read!

**If you would like to guest post for us here at FyreSyde, feel free to contact us at fyresydepublishing@gmail.com. Please be sure to include your name, email and a pitch for your subject! If we’re a fit, we’ll be sure to post and let you know when we will be posting your article!

 

via How to Navigate Book Marketing 101

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3 Moves Entrepreneurs Must Make by Gerald Pilcher

There’s a lot of pressure for small-business owners to be masters of every aspect of their business. This is especially true when you’re first starting out and are often a one-person […] With somewhat limited resources and fear of failing, small-business owners will often push challenging tasks to the back burner. This may work out […]

via 3 Hard Moves Entrepreneurs Must Make — Gerald Pilcher

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[Marketing 101] The Importance of Investing in People

Marketing101People4When you hear the names Harley Davidson, Ed Catmull, J.K Rowling, Jeff Bezos and Mark Zuckerberg, what do you think of?

Do you think of motorcycles? How about Pixar? Harry Potter? Amazon or of course, Facebook?

What do all these success stories have in common? Yes, they have overwhelmingly popular brands making thousands of dollars every day. BUT! What is it they all have in common? What gave them the appeal? Did they just wake up and have these massive empires?

The answer is an all over resounding, NO!

These people had something they wanted to share with the world. Something they dreamed of and wanted to see successful. But how were they going to do this? Just post it up and wish or hope people would find their product if they decided to do no marketing whatsoever?

There was no social media when many of these great success stories came to fruition so what did they do to make such monumental impacts?

Simple. They saw the answer in front of them. Something so easily overlooked in a world saturated with desires to be famous and get rich quick goals. It wasn’t about them.

As marketers, we must remember it is about people first, not us! (2)They realized early on… in order to have a successful product, you need to focus on pouring your energy into people. It is people that pass around the news of your product. People who bring awareness. People who spread the word. It’s people that makes a company what it is. And this doesn’t only apply to book marketing!

It’s a universal truth in businesses of all kinds!

For example, in today’s marketing world, there is not a person who would not recognize the name of Amazon. It is a multi-million dollar corporation reaching across a global scale in a variety of products. In the world of eBooks it holds the top slot in self and indie publishing.

Why? Because of people.

“If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the internet, they can each tell 6,000 friends.” — Jeff Bezos

Jess Bezos recognizes the power of the influence of people. He goes on to say:

“Obsess about customers, not competitors.” Jeff Bezos

Here is a man, a powerhouse in today’s market, humbling himself to the influence of the people his company serves.

Think about it? If no one used Amazon. If they went on with going to Wal-Mart on black Friday or never participated in cyber Monday, would Amazon still hold the place it does in today’s market? No, it wouldn’t. It is the overwhelming power of people that Jeff Bezos utilized to make Amazon what it is. He saw a need; he filled it and now look at what he has?

So often, new marketers and entrepreneurs fall into the trap of “Here’s my product, buy it!.” We flood our social media with constant self-promotion and forget: As marketers and entrepreneurs, we must remember it is about people first, not us!

As marketers, we must remember it is about people first, not us! (1)Here are seven things to think about when you start marketing your product.

  1. People buy from entrepreneurs who have something they want.
  2. Satisfaction leads to word of mouth. Word of mouth spreads awareness.
  3. People like to feel like more than a wallet. Make it about them.
  4. Making it about them leads to repeated visits and customer loyalty
  5. People identify with people who take the time to speak with them
  6. There is no product without the audience
  7. People invest time and effort into something they attach too. You can help create that attachment.

Things to Remember:

  • Having a great product must always be about something you want to bring into fruition first and foremost! If you are serious, the passion has to continue into marketing and reaching people!
  • Do NOT see marketing a product as a get rich quick scheme. Many of the companies listed (Amazon, Harley Davidson, Pixar, Harry Potter and Facebook) took years to gain momentum!
  • Recognize a need/ find your niche/ tribe.
  • Anyone can bust out information told over and over on blogs and websites. Find something you want to ask but no one seems to have addressed yet.
  • Anything worth doing is going to take some serious work!
  • 80/20 Rule >> 80% of your engagement must involve your audience; 20% can be you.

Marketing101People2Making money doing what you love is a dream many of us have. We long to quit our jobs and make our burning passion our daily job BUT we must remember, in the end, we want people to know we exist. If your passion is more than a hobby, start networking with people now! Whatever you do, never give up. Success is a process, not a sprint.


Before you go….

***If you like the content, please hit the follow button. Shares are appreciated!*** 

***Interested in writing for us? Want a book review? Would like to guest post or want to offer your own insight? Feel free to contact us at fyresydepublishing@gmail.com! We are always looking for authors and bloggers who want to share their experiences!

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[Book Marketing 101] Hybrid Marketing

When approaching the world of an indie or self-published author, what is the biggest line of questions you often hear or ask yourself?

  1. How am I going to market this in an ever-growing industry?
  2. How can I make my book stand out against so many others on Amazon?
  3. How can I market on a budget?

These are just a few questions that can be terrifying when one is just starting out.

So often we are tempted to pour what funds we have into online ads on Amazon, Twitter, Facebook and Instagram. How about book promo sites? Surely those will help, right?

The answer is YES, those DO help BUT they should NOT be the primary way of Today Ismarketing. These are all online marketing techniques and can help in building exposure but how many times have you honestly gotten on your social media and clicked on a buy button or link? Probably not often. I know I don’t.

To further explain, how long does it take the average publishing company to get back to their queries? Sometimes rather quickly for smaller press but not for the big dogs like Penguin, right?

This is the same as online. So often we see such high volumes of tweets, photos, Facebook posts, etc covered in book promotion. Sometimes those can get overlooked.

Fear Not! Hybrid marketing is your friend!

Here’s a not-so-secret, secret. Publishers, agents, interviewers, and scouts all attend LIVE book events and conventions!

This where hybrid marketing can come in handy. As previously mentioned in another article, social media is a wonderful tool for staying in touch with your readers and mentors. However, be willing to leave the computer and go out and meet people. Our readers are out there!

In order to utilize this truly powerful tool, one has to understand what it is.

 

Simply put, hybrid marketing is the utilization of both online and offline marketing techniques in order to draw in an audience and build not only your author platform but reach your potential readers!

How it can be used

 

Book SigningWhere_ Half Price BooksWhen_ 51218What time_ 1pmYou can reach out to venues you know will want to help you promote and sell your book.

These can include bookstores, libraries, book festivals, conventions, bloggers, and reviewers. The list goes on! Who is it that is in your target audience? Knowing this can help you better understand how to incorporate this technique into your own marketing planI cannot stress the importance of a solid marketing plan! If you do not have one, it is likely you will fail!

Hybrid Marketing Expands Your Network

You signed a deal with your local bookstore to appear for a signing. They’re happy to have you! You get there and shake the hands of a manager or event coordinator and BAM! A networking bond is formed and it’s all because you left the screen and shook a hand! The beauty of it is, they’ll often ask you to come back! So now you’ve made a bond with an individual who can be a long lasting relationship in your career as an author and who knows, a loyal fan!

Make Your Online Marketing Work for you when You’re on Vacation

This is when social media and online ads should work for you. When you find you’re wearing down and need those couple of months off or you know you’re going to be at a convention all weekend, make your ads work! You can meet your readers and get your book promoted at the same time. For example, say you’re getting a small press table at a major convention. You know you’re going to be gone all weekend. Start up an ad on Amazon! The cost can be as low as 3$ a day at .03 per keyword. You don’t spend a dime unless someone clicks! Run a promo through sites like Whizzbuzz books for a whole year at a low price. Make sense? You’re not beating down Twitter with “Buy My Book” tweets and folks are still seeing your book.

 

Hybrid Marketing Gives Attention to Your Amazon, Goodreads and Websites!

So often, people want to take a free bookmark or a business card with an author’s contact information including their website. Always stress your website as your central hub! Think of your social media, Amazon and Goodreads as webbing. They all should be connected to a central hub or your author website! Appearing in person at book signings, author appearances, readings, etc can give you a chance to bring attention to these pages! It is an offline marketing technique that can really help!

John J. Doe
Always have a business card

Do not overspend! Budget your Ads and never go over 100$ at a Live Event….at First!

Marketing can be an expensive endeavor if the audience isn’t where you are. It may be trial and error at first which can either be beneficial or not. It happens! BUT! Here is where knowing ahead of time can help. For live shows, start small. I recommend to start with what are called Small Press tables. They rarely go over 75$ and often come with two badges for conventions or a table space at festivals. This can help you build yourself a platform while networking with others who may want to talk to you about your book. These have been crucial in my own journey so I promise, I have seen the results!

Hybrid Marketing Shows Professionalism/LongevityToday Is (1)

Say an author appears at a panel and gives you their knowledge. They are building their rapport with their readers because it gives them a chance to meet and greet them to ask questions in person. Showing up to speak at conferences with confidence shows a level of professionalism. Potential agents and publishers often see these traits and will seek out the author to speak with them. The fact that the author has taken the time to research market trends and how to go about marketing their book scores high because they tend to want to know the longevity, especially in indie and self-published authors, to continue their craft and market wisely. Think of it this way, when you go to a job interview, a question you might get is “Where do you see yourself in five years?” It’s a question we often don’t know the answer to and can cost a position. This is no different in the world of literature.

It Gives Power to the Author’s Most Powerful tool: Word of Mouth

When you meet the eye and shake the hand of someone watching as you sign your book and include a free bookmark, that person will go to their friends and let them know they just a good book from a really kind person! This is word of mouth and it is the most powerful tool in an author of any publishing field’s toolbox! Get your readers talking! They’re giving their time to read your book in a sea of books! Hybrid marketing can help your book reach multiple audiences and they will love your signature!!!!

Most Importantly: NEVER GIVE UP!! Marketing is a process!!! Very rarely are you successful right off the bat. That’s okay! Remember you wrote your book baby because you wanted to tell a story!


If these tips help you and you will like to see more, why not follow us either on Bloglovin, email or right here on WordPress? Feel free to share your own as well!

Have you found something that works for you, got any more questions, just want to chat? Hit us up at fyresydepublishing@gmail.com

***Want to write for the blog? Suggest a book? Get a review or interview? We invite you to check out the policies first and if you want to, go ahead and email us or contact us via the contact box!***

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10 Rules For Success — Jay Colby

I decided to share this post from Jay Colby because he offers some really good advice on success and how to reach it. I highly recommend giving him a follow because he offers a large amount of useful and uplifting information.

I have always been infatuated with successful people. I constantly read about their processes, habits, philosophies, behaviors, and what influenced their success. Not only do I find it motivating, but by understanding how and why successful people do what they do it helps me to strive for success. As I have researched over the past […]

via 10 Rules For Success — Jay Colby