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NaNoProMo Day 1: 5 Ways to Break the Writing Rules by @barbaradelinsky

NaNoProMo by BadRedHeadMedia is once again upon us! Every year, we like to share this amazing evergreen content with our readers.

Ever wanted to break the writing rules? Barbara Delinsky offers you a great way to do this in NaNoProMo Day 1: “Ways to Break the Writing Rules.”

Below is an excerpt of what you’ll find when you read this amazing post!

Write about what you know. This has always been Rule #1 in novel writing. If I had a dollar for every time I’ve heard it, I’d be rich without having to write in the first place. And following this rule makes sense. Writing about what you know brings authenticity to one’s work. Lord knows, it’s certainly easier to write about what you know than what you don’t.

Barbara Delinsky via BadReadHeadMedia.com/nanopromo

But what if you can’t? What if, like me, you’ve already written about everything you know? Or if what you know is so painful that you can’t bear to write about it? Or if what you know is your family, but its members will never speak to you again if you write about them? Of if you’re just plain bored living in your own skin day after day? What to do then?

Barbara Delinsky via BadRedHeadMedia.com

Find the full post right here!

Find More About Barbara Delinsky at her social media:

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NaNoProMo Day 31: Here Is the Secret to Being a Successful Writer by @BadRedHeadMedia

Rachel Thompson from BadRedHeadMedia ends NaNoProMo (also created by Rachel) with a bang in her article on how to be a successful writer.

It has been an amazing month of incredibly helpful tips. If you haven’t already, be sure to go back through this library of evergreen content guaranteed to help in any stage of your writing.

Excerpt:

Regardless of how you publish your books, articles, or blog posts, the secret to being a successful writer is not anything pie in the sky or full of inspirational goo-gah. (Besides, I’m not the kind of person to spray glittery sunshine up your you know what, so here’s the real deal.)

Here’s the big secret. Ready? Grab your pens.
Don’t Be Lazy.
That’s it. Let me deconstruct this a bit. Pull up a chair.

Make It Happen


You. Yes, you. Stop looking around.
I’ve worked with writers in all kinds of ways since hmmm, gosh, 2009-ish. Ten years of observing that unique species of human we refer to as, writer. I’m a writer myself (six books released so far , been in a few anthologies, two new books on deck for this year), so I fully comprehend the challenges of balancing writing, marketing, the day job, real life, chronic pain, mental health, and single parenting.
Completely and totally get it.
There isn’t room in any of those roles to be lazy if we’re being #TruthBomb honest here. Yet, in my ten years of working directly with writers, I can count on one hand the writers who are get-out-of-my-way go-getters.
Not the kind who will eat you for lunch with some fava beans and a nice chianti. I mean those who actively set aside time for writing AND marketing AND promoting strategically — not creepy, spammy, ‘must take a shower after seeing this’ ways. Nope, I mean those who treat their publishing career as a business, not a hobby where they lollygag around on social media arguing politics or talking about writing their book, then hope and pray someone eventually buys it.

Rachel Thompson, author of the 30-Day Book Marketing Challenge

Find more about Rachel at any of the links below:

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NaNoProMo Day 29: Why Good Editing Is Good Marketing by @Alexandria_SZ

Day 29 of NaNoProMo is all about editing and how important it is in marketing your book by Dr. Alexandria Szeman.

Editors are there to make your writing look cleaner and more professional The hard truth is, unless you are willing to do some of your own, it can be hard to market your book.

This has become such a problem, especially with indie and self-published authors. So often, we see manuscripts that have not been looked at by a beta reader or read by another to spot preliminary problems. It can and most likely will result in an automatic rejection.

We require our authors to have their manuscripts read at least twice before they even submit to us.

Editors can be expensive, we know this, however, there are other ways to have editing done or get your manuscript cleaned up. Beta readers, critique partners and friends who have some editing experience can also help.

The point is, there is indeed, no excuse for good editing.

Excerpt:

Why IS Good Editing Good Marketing?


You’ve probably heard at least one fellow writer claim that s/he doesn’t have to worry about spelling or grammar or even plot-holes because, once the book is accepted by a publisher, the editor will fix any errors. Maybe that was true before typewriters were invented, but it wasn’t true when my agent was sending my first novel out to publishers 27 years ago.
The hard truth is that, unless you’re already a bestseller or a major celebrity with an established audience, no agent or editor will even look at your book unless it’s already well written and well-edited.
In traditional publishing, agents and editors are marketers: agents “sell” manuscripts to editors, who “sell” the books to the rest of the editorial staff before making the author an offer to publish. (Once the book is published, the bookstores, not the publishers, are the ones that literally sell the books to readers.) Agents and editors simply don’t have time to edit a book, especially not for unproven authors. And if you self-publish, your readers will expect your work to have the same quality editing that traditionally published books have.
That means whether you’re looking for agent representation, submitting directly to publishers, or planning to self-publish, anyone who reads your book has to be completely engaged by your story, has to like your writing, and should never notice that there’s anything that needs to be changed, i.e., edited. Good editing is essential for all books, but there are lots of different kinds of editing, only some of which is done by traditional publishers.

Dr. Alexandria Szeman, Why Good Editing Is Good Marketing

Where to find Dr. Alexandria Szeman:

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NaNoProMo Day 28: 5 Reasons Authors Should Market Themselves With Email by Conor Kelly

Day 28 of NaNoProMo (founded by Rachel Thompson) is all about emails and why authors should be willing to market themselves via email.

Email lists are used widely here at FyreSyde. We use them for our street teams, our blogger list and of course our newsletter. Having email lists can be crucial if social media should suddenly become useless. Where would you find those readers or get in touch with them?

Excerpt:

Email. We love it, we hate it.  We like to complain we get too much of it, but we’re also addicted to our inboxes.  If you’re an author who’d like to build a following, sell more books, and be seen as the go-to person in your industry, then this article will show you how – by using simple emails.
Without further ado, here are 5 reasons why every author should market themselves using email:

Conor Kelly, Reasons Authors Should Market Themselves with Email

Find more about Conor Kelly:

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NaNoProMo Day 27: How to Pick a Bestselling Title by @BarbaraDelinsky

Day 27 of NaNoProMo (founded by Rachel Thompson) is all about titles and why they make such an impact on book sales, courtesy of Barbara Delinsky.

Excerpt:

Your novel is done and you’re ready to start hyping characters and plot on social media, which is the current marketing tool of choice, right?
Only in part. Social media is important. Same with building hype with blog endorsements. Before you get to those, though, you need a good title. Studies suggest that the average reader makes a book-buying decision in less than three minutes based largely title and cover. Okay, the recommendation of a friend (or Reese Witherspoon) helps, or, if you’ve published before and have a devoted following, they may snap up your book on the weight of your name alone. A gripping plot description on the book jacket helps, but only if the shopper actually opts to read this summary.
How to make that happen?  How to get the reader to actually pick up your book and take a closer look?

Barbara Delinsky, How to Pick a Bestselling Title

Where to find Barbara Delinsky

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NaNoProMo Day 26: 3 Reasons Authors Need a Content Strategy Now by @AbbieMood

FyreSyde has a saying: “Authors don’t always have to be authors.”

Why we say this has everything to do with one little word: content. Often, authors think they have to talk about nothing but writing and focus only on their books. This is not the case.

NaNoProMo Day 26 (founded by Rachel Thompson) offers three reasons why authors should focus on developing a content strategy courtesy of Abbie Mood.

Excerpt:

Why Is Content Marketing Important for Writers?


Over the past few years, content marketing has gained popularity as a marketing strategy. And rightfully so—businesses all over the world are successfully using blog posts and social media to gain customers, clients, and brand fans. In fact, content marketing converts people to paying customers at a rate SIX TIMES higher than other/traditional methods. While it’s becoming a no-brainer for businesses, content marketing and having a content strategy is just as important for solopreneurs, writers, and authors.
You might not realize it yet, but if you’re writing full-time or trying to become a published author, you’re running a business and it will greatly benefit you to think of it from that perspective. And that’s why a content strategy is integral to your success as a writer.

Abbie Mood, 3 Reasons Authors Need a Content Strategy Now

Where to find Abbie Mood:

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NaNoProMo day 25: How to Work With Book Bloggers (By a Book Blogger) by @Girl_Who_Reads

Book bloggers are crucial to the writing community. They offer their reviews free of charge (in most cases) and are willing to often take more than they can handle.

However, there is a right and a wrong way to work with book bloggers. Unfortunately many receive backlash for their honest reviews.

Thankfully, NaNoProMo day 25 (founded by Rachel Thompson) brings a book blogger to the table. In her article, Donna Huber offers details how to communicate properly with book bloggers.

Excerpt:

Make Friends With Book Bloggers
One of the top questions I hear from authors when discussing book discoverability and marketing is “What can I do that doesn’t cost a lot of money?”


My Response Is Always: Make Friends With Bloggers


Unfortunately, I see way too many authors only using bloggers as review generators and failing to make any kind of personal connection with them beyond the review pitch. Bloggers are an awesome resource to have in your toolbox, but one too many authors do not properly know how to incorporate this tactic into their marketing plans.
As more and more bloggers close to review requests, it is important for authors to find new ways to leverage the impact a blogger can have on a book’s success.
I have a number of publishers and publicists that contact me about traditionally published books. I can almost always tell when an email is from the traditional side of publishing from the first few lines. It is subtle, but it sets them apart from the indie and self-published pitches. Pitches from traditional publishing rarely begin with a request for review. Bloggers are pretty smart and already know that if an author/publisher/publicist is contacting them, they are hoping for a review.

Donna Huber, How to Work With Book Bloggers (By a Book Blogger)

More about Donna Huber:

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NaNoProMo Day 30: How to Create a Book Marketing Roadmap by @Beth_Barany

Marketing. We talk about it so much and find so much on the internet but still new authors struggle with how to go about it. It’s intimidating, horrifying and can, at times, be confusing.

NaNoProMo day 30 (founded by Rachel Thompson) offers a great roadmap on how authors can go about their marketing. Beth Barany shares some steps you can take to make marketing your book a bit less daunting.

Excerpt:

Why Market Our Books?


We writers want to be read. Otherwise, why would we publish our work? Well, it is so gratifying to hold the book and see it on the shelf. But it’s the readers’ joy in reading is what it’s all about. Otherwise, why publish?

To be read, we must market our books. How to do that can be overwhelming and feel like a big black box you can’t open because:
There are so many choices out there on how to market
There is so much advice on the “right” way to market that clashes — confusing! and
You may be afraid to actually to do the work because of well, many reasons. (I’ll address this aspect more below.)
To bring some clarity and offer an overview roadmap, let’s start by defining our terms.

Beth Barany, How to Create a Book Marketing Roadmap

Where else to find Beth Barany:

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NaNoProMo Day 23: Tips: How to Leave Digital Breadcrumbs by @LolaAkinmade

Day 23 of NaNoProMo offers insight on how to get your name spread across the internet for other than just marketing your book. Marketing yourself is the most crucial part of the author platform.

For example, FyreSyde does more than preach books. We add evergreen content that can be used by virtually everyone. We also submit guest posts to various blogs and submit stories to literary magazines on our off-time (when we have it).

Lolá Akinmade Åkerström does an amazing job at showing you how you can get your name recognized for something other than your book. It gives you an air of professionalism and authority on subjects you are passionate about.

Excerpt:

“We are like Hansel and Gretel, leaving bread crumbs of our personal information everywhere we travel through the digital woods.”…Gary Kovacs


The last few months have been rather surreal workwise and I will share a Latest News & Updates post soon but there’s something that has been on my mind the last few weeks surrounding my LAGOM Book.
We’re now up to 17 language editions (!) and I thought I just spotted a Ukrainian version recently on Instagram? I still haven’t found the right words to express the gratitude I feel for catching this wave at the right moment when it crested.
But I digress…
The number one question I get surrounding the book is how I got a major publisher.
People are curious about my proposal and pitching process. How did I land that specific publisher? Do I have an agent? (No, by the way). How did I get on their radar? Especially people who are coming across my work for the first time, or have lived in Sweden much longer than my eight years here.

Lolá Akinmade Åkerström, Tips: How to Leave Digital Breadcrumbs

Find Lolá Akinmade Åker:

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NaNoProMo Day 22: How To Grow Your Author Platform by @KatBiggie

Day 22 of NaNoProMo (created by Rachel Thomson) offers more insight on how to develop your author platform. Again, we here at FyreSyde believe in building a platform much earlier than when you hold your book in your hand.

Check out this post by Alexa Bigwarfe, a leading name in the publishing industry about how to begin building your platform.

Excerpt:

There is nothing worse than doing all the things to have a well-written, edited, fantastic book that completely flops when you launch it. That’s all of our biggest fears as writers, right? Okay, creatives have a lot of fears, but this one: “What if nobody buys my book?” is at the top of the list.

Many writers think the hardest part about publishing a book is the writing, the editing, and all of the steps to produce and publish a high-quality book.


Once you’re done with that – you market!


Uh oh. The realization quickly sets in that either you don’t really know your target audience and where to find them, or you haven’t spent the time growing an audience of true fans.

Alexa Bigwarfe, How To Grow Your Author Platform

Find more about Alexa Bigwarfe:

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NaNoProMo Day 24: Tips to Grow Your Author Platform by @IolaGoulton

You’ve heard it preached so many times. Having an author platform is critical before your book even releases. Some will say you have to wait to have the book in hand, but we here at FyreSyde tell our authors to market themselves first.

On average, platform building should begin six months before your book is even released. Some (like us) begin the process (if the author has not already done so) of building a platform fifteen months in advance.

NaNoProMo day 24 (created by Rachel Thomson) has a wonderful post by Iola Goulton on how to grow your author platform.

Excerpt below:

This might seem self-evident, especially if you’ve followed most or all of the#NaNoProMo posts this month. But I do come across published authors who don’t even have the basics in place: website, email list, and basic social media links.
It annoys reviewer-me when I want to promote an author but can’t, because the author doesn’t have anything for me to share or promote beyond an outdated Facebook page.

Iola Goulton, Tips: How to Create Your Author Platform Basics

Find more about Iola Goulton:

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NaNoProMo Day 20: How to Improve Your Email Newsletters Right Now by @SugarbeatBC

What would happen if social media suddenly went black? We’re talking no more tweets, Instagram death, Facebook crashing apocalypse. What would you do?

Enter your email list – one of the most powerful marketing tools in any business’ arsenal. These are the people who receive newsletters every month with exclusive goodies (or we hope you include them).

For NaNoProMo Day 20 (created by Rachel Thomson), Barb Drozdowich offers some insight as to how you can improve your newsletters. Don’t miss out on this valuable information.

Excerpt:

Many of the experts in the field focus on aspects of this communication which in the big picture don’t really matter. Or in some instances are detrimental to your ability to communicate with readers. In fact, it is my assertion that many of the experts in the field haven’t actually read any of the research in the field of communication with readers. They often repeat advice from others – assuming if someone is talking a good game, they must know what they are talking about.


In today’s post, we are going to mention two points of proven research and then talk about some ways to harness the power of that research to up your game.

Barb Drozdowich, How to Improve Your Email Newsletters Right Now

Find out more about Ms. Drozdowich:

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NaNoProMo Day 18: How to Make Author Network Connections with Five Easy Elements by Dr. J Author

You might get sick of hearing it but around here, we like to say “Authors are our largest support network.” This is very true but here is something to bolster your author network to expand your reach further than you can imagine.

It might come as a shock but you are more than an author. (dramatic gasp) You have hobbies, interests, areas of expertise, travel experience, parenting, your day job. The list goes on and on.

The major problem FyreSyde sees nowadays is authors have this uncanny thought that all they are or have to talk about is being an author.

Dr. J has a great way you can get away from this way of thinking in her article for NaNoProMo Day 18 (created by Rachel Thomson).

As always, we give you an insider scoop at an excerpt:

Some people are unaware I grew up on a farm. I took part in crop planting and harvesting when I wasn’t feeding and watering animals. I translate lessons from farming to authoring because there is a lot in common, like seasons. You plan and prepare, plant the seeds, grow the product, harvest and when it’s ready, you share with the world.
So, which was I talking about, farming or writing? By understanding the similarities, it helps me show how to make author network connections with five easy elements.

What Is Networking?
Networking is when you interact with individuals to exchange information and grow professional or social contacts.


As I worked on the farm, I learned that you succeeded when you were connected to the people with whom you worked. These included other farmers and their families, farm agencies, institutions that supported our work, and the consumers who used our product. I needed to understand how they all fit together as I do with author networking.

Dr. J Author, How to Make Author Networking Connections with Five Easy Elements

Find more about Dr. J here:

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NaNoProMo Day 17: This Is Why Credibility Forges a Strong Brand by Charli Mills

You hear this all the time. As an author you are a brand. Do not fall into the trip trap of thinking you are nothing but a book title. Too often, we hear stories about authors who give off the feelings that they don’t care about their readers because all they do is talk about them and their book.

As an author you are a brand

FyreSyde Team

This is not the way to do this. It’s why today’s NaNoProMo (created by Rachel Thomson) is so powerful it gave us chills.

Charli Mills gets real in a post showing why credibility is so crucial in maintaining a strong brand. She gets real about her struggles she’s encountered during her journey of being a military spouse. As a former Army wife and husband team, we can relate to these struggles.

Excerpt from Charli’s Article:

In October of 1983, my husband jumped into a war zone known as Urgent Fury. As far as battles go, the one for Grenada barely registers. In fact, the US government declares 1983 as part of a “non-combat” era. However, the reputation of my husband’s elite unit of US Army Rangers earns him respect regardless of where he served.


He volunteered for the Army in 1981, volunteered for Airborne school, and volunteered for the Rangers. He had to pass three phases and accept an assignment to a Ranger unit. He also qualified as a combat diver and managed his unit’s Zodiacs. He emphasizes that he volunteered for service and dangerous duty, something he’s fiercely proud of achieving.
But it’s made for a rocky after-service life.


Not only did my husband bash his knee on that Grenada jump, but he also struck his head twice. Just a week before, he took a hit to the head that knocked him out. None of these incidents warranted a Ranger seeking medical attention and wouldn’t be worth mentioning decades later had it not been for puzzling changes in his cognition.
He’s needed a total knee replacement for 35 years. As he aged, chronic pain aggravated combat PTSD, the kind rooted in survivor’s guilt and anger – the fuel a soldier is taught to use but not neutralize. While seeking VA treatment, we discovered an alarming loss of processing ability linked to long-term effects of subconcussive hits.

Charli Mills, Carrot Ranch Literary Community

Find more about Ms. Mill’s here:

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NaNoProMo Day 16: How Working With an Author Assistant Helps Writers by Guest @TheRuralVA

Here we are again (still a bit behind) but hey we promised to deliver NaNoProMo (created by Rachel Thomson) and come heck or high water, we are.

Today is something special. Here at FyreSyde, we know nothing is more important than learning to delegate. As human beings who carry jobs, have kids, go to school and somehow still find time to write, finding someone to help can mean a world of difference.

Emilie Rabitoy brings to you how important it can be to have an author assistant. Read the full article about it here.

Have a juicy excerpt:

When it comes to hiring an author assistant, it can be difficult to know where to start. The possibilities are sometimes limitless, so it’s hard for an author to know which tasks they should hand off to their assistant or which they should continue to do on their own.


One of the first things I ask my clients is if there is any task just they cannot stand, or feel is necessary but don’t have the time or skills to do. These are absolutely the most important tasks to give to your assistant, because either they currently aren’t getting done at all, or aren’t getting done very well.


The most important part of the relationship between an author and their assistant is communication, so finding a style that works for both parties is crucial. Though many writers don’t feel they can afford an assistant, they’d be surprised by how reasonable the cost is.

Emilie Rabitoy, The Rural Virtual Assistant

Find more about Emilie here: