When you hear the names Harley Davidson, Ed Catmull, J.K Rowling, Jeff Bezos and Mark Zuckerberg, what do you think of? Do you think of motorcycles? How about Pixar? Harry Potter? Amazon or of course, Facebook? What do all these success stories have in common? Yes, they have overwhelmingly popular brands making thousands of dollars every day. BUT! What is it they all have in common? What gave them the appeal? Did they just wake up and have these massive empires? The answer is an all over resounding, NO!
Winner of the silver medal in the Independent Publisher Book Awards for best YA novel! What happens when the person you love most in the world suddenly becomes a stranger?
"Bestseller" That little orange star-bursting banner many authors strive to reach in Amazon's ever growing sea of book titles. What makes this particular status so appealing? Is it an increase in book sales, reviews or maybe just the notoriety? Does it validate us in a way?
“Kain.” Damien’s voice was a comfortable echo. Warm and reassuring. “Alex. Can you hear me?” Kain opened his eyes, slightly jumping. “Tenebris?” Damien shook his head. “No. It’s me.” “Damien. How?” Damien took Kain’s jacket he was always wearing around his waist and covered his friend with it. “Stay here. Don’t move and don’t die.”
When it finally faded, Damien stood in his true lycan form. His white fur blew in the wind like mist at the tip of his stiffened ears to the end of his tail. The dark markings of his wolf form only seen on the tips of his ears, feet and tail. The fur on the back of his neck was thicker, almost resembling a mane. “By the gods, he looks like…” Lune stood in awe. “Tenebris.” Gabriel finished, his voice nothing but a whisper.
Let's say you just finished writing, editing, and getting beta readers to read your latest, greatest book. You've made it the best you can be and are ready to release it to the world. Wait? Where are the readers you hope to find? How are they going to see your book in a vast world of social media, book promotion and saturated Amazon pages? If you're asking these questions, you probably hadn't taken the time to locate what authors and publishers call the "Target Audience."
When approaching the world of an indie or self-published author, what is the biggest line of questions you often hear or ask yourself? How am I going to market this in an ever-growing industry? How can I make my book stand out against so many others on Amazon? How can I market on a budget? These are just a few questions that can be terrifying when one is just starting out.