"One of the best ways to let people know about your book is to not talk about it yourself, but to let readers know about it in other ways, and get them talking."
For those who want to know what's up! So many exciting things coming your way! Read on!
Book marketing is hard. It's the proverbial elephant in the room many indie and self-published authors dread the most. For this article, we hope to alleviate some of your fears by offering some tips and tricks we've learned in our own endeavors. We hope to help you as well!
When you hear the names Harley Davidson, Ed Catmull, J.K Rowling, Jeff Bezos and Mark Zuckerberg, what do you think of? Do you think of motorcycles? How about Pixar? Harry Potter? Amazon or of course, Facebook? What do all these success stories have in common? Yes, they have overwhelmingly popular brands making thousands of dollars every day. BUT! What is it they all have in common? What gave them the appeal? Did they just wake up and have these massive empires? The answer is an all over resounding, NO!
Let's say you just finished writing, editing, and getting beta readers to read your latest, greatest book. You've made it the best you can be and are ready to release it to the world. Wait? Where are the readers you hope to find? How are they going to see your book in a vast world of social media, book promotion and saturated Amazon pages? If you're asking these questions, you probably hadn't taken the time to locate what authors and publishers call the "Target Audience."