You’ve heard it preached so many times. Having an author platform is critical before your book even releases. Some will say you have to wait to have the book in hand, but we here at FyreSyde tell our authors to market themselves first.
On average, platform building should begin six months before your book is even released. Some (like us) begin the process (if the author has not already done so) of building a platform fifteen months in advance.
This might seem self-evident, especially if you’ve followed most or all of the#NaNoProMo posts this month. But I do come across published authors who don’t even have the basics in place: website, email list, and basic social media links.Iola Goulton, Tips: How to Create Your Author Platform Basics
It annoys reviewer-me when I want to promote an author but can’t, because the author doesn’t have anything for me to share or promote beyond an outdated Facebook page.
Find more about Iola Goulton: