NaNoProMo by BadRedHeadMedia is upon us. Throughout the month of May, FyreSyde will endeavor to keep you up to date on this amazing event hosted by Rachel Thomson, a leading name in the publishing industry. Day 1 revolves around why you should be running your writing like a business by Leigh Shulman.
Due to the rise of self and indie publishing, it has become all the more easy for authors to write, publish and market their own work. However, more often than not, many of these authors fail. Why is that?
Because they refuse to see themselves as a brand and not a book. That is what you are when you decide to move from writing for a hobby to publishing your first novel.
To quote Leigh herself:
Simply said, when you run your writing like a business, you create more space to share your work in the most authentic way possible. Building a business plan for your writing begins with one question. “What do you want to write?”Leigh Shulman, author of The Writer’s Roadmap: Paving the Way To Your Ideal Writing Life
We highly encourage to read the original article for more great advice on why you should treat yourself as a brand, not a book title.